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Marketing
Marketing Management 4
Marketing Management 4
Curriculum
1 Section
10 Lessons
10 Weeks
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Marketing Management 4
10
1.1
Service Consumption
1.2
Service Consumption
29 Minutes
1.3
Structural Models of Attitude
29 Minutes
1.4
Industrial Buyer Behaviour I
19 Minutes
1.5
Industrial Buyer Behaviour II
24 Minutes
1.6
Industrial Marketing Program and Buying Process
24 Minutes
1.7
Three Dimension of Industrial Buyer Behaviour
22 Minutes
1.8
Consumer Decision-Making Process Revisited
24 Minutes
1.9
Identifying and Choosing Oppurtunities
25 Minutes
1.10
Identifying and Choosing Oppurtunities
25 Minutes
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